We were asked by online jewellery retailer Abbott Lyon to create a set of assets (Gifs and Stills) to be used across their website and social media platforms to promote their Christmas range. This was a technical shoot due to the size and reflective nature of the pieces, we used techniques such as focus stacking to ensure the images remained sharp front to back.
Focus stacking involves taking multiple images moving the focus across the product. These images are then run through a specialist software which stitches the sharp parts of the image together to create one completely sharp image. When lighting the jewellery, we had to ensure that the reflections were clean, and the colour of the gold product remained consistent across all final images.